Traditionally, managers depended on experience and intuition to develop insights—“gut feel,” if you will. Most often a gut feel is based on past experiences. Gut feel and intuition are important but in a fast-changing competitive environment, experience of the past is less and less valuable. Foresight, not hindsight, is of value. Foresight is a result of understanding, through structured and unstructured data, the unfolding of competitive dynamics…..Continue reading Analytical Tools Provide Business Insights
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